Social Media Story of the week.
by admin on November 25, 2009
in Social Media
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1. Facebook Takes Another Step Towards IPO
November 24th, 2009 | by Ben Parr
“Facebook, now worth $9.5 billion and rising, may have just taken its next step towards what many believe to be the company’s inevitable IPO. Just as Google did when it went public in 2004, Facebook has opted to adopt a dual class stock structure….”
2. Toys”R”Us Explodes on Facebook With Black Friday Preview
November 24th, 2009 | by Jennifer Van Grove
“Black Friday tends to bring out the animalistic side of shoppers looking for great bargains. Smart retailers are hip to the craze, which has been somewhat of an internet meme ever since October, and they’re using the web and social media as platforms to generate even more interest. Toys”R”Us appears to have found the magic formula for not only building buzz but gaining thousands of Facebook fans by the day…”
3. STATS: Xbox Live Generates One Million New Users for last.fm
November 24th, 2009 | by Barb Dybwad
“Last week Microsoft rolled out a long-awaited social networking integration to the Xbox 360 console that included support for Twitter, Facebook, and CBS-owned social music site last.fm. The early reports are coming in about adoption of the new update, and last.fm is reporting they saw a whopping nearly one million new users sign up for the service via Xbox Live in the U.S. and UK…”
4. Cashmore: Block Google and consumers will lose
November 25, 2009 | by Pete Cashmore
“If Rupert Murdoch gets his way — and he’s not simply bluffing — you may one day need to “Bing it” rather than “Google it” to find news stories online.
Murdoch’s News Corp., which owns the Wall Street Journal and New York Post, among others, reportedly has discussed with Microsoft a plan to remove its newspaper content from Google’s search results. If it’s enacted, news consumers would have to head to Microsoft’s Bing to find stories from some of the world’s biggest news sources…”
5. Google Profiles Turn Into OpenIDs
November 25, 2009 | by MG Siegler
“As part of its push to go more social, Google has been attempting to unify its various account profiles into one Google Profile. And now it’s more useful. Google’s Brad Fitzpatrick has just tweeted out that Google Profiles can now be used as OpenIDs.
What this means is that you can sign into any site that accepts OpenID simply by using your Google Profile domain. Luckily, a few months ago Google started allowing these profiles to have vanity URLs, like /mgsiegler, instead of the previous /32090329039402903. Chris Messina, a huge proponent of the open web movement, has just sent out a picture of what signing in with OpenID via your Google Profile looks like…”
6. Facebook Marketing: IKEA’s Genius Use of Photo Tagging
November 25th, 2009 | by Christina Warren
“We talk a lot about how big brands are embracing social media as a mechanism to connect directly with customers. Still, it’s much easier to talk about integrating social media into your brand than it is to actually do it.
That’s why IKEA’s recent Facebook campaign is so awesome. The Swedish furniture company opened a new store in Malmo, Sweden and rather than spread the word the old-fashioned way, they decided to go directly to the people using Facebook…”
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